WORK
A selection of projects — some publicly credited, others still under NDA. The placeholders below will be replaced with real cases soon.
Olympios — Shopify storefront for a DTC fashion brand
The brand was launching a brand-new DTC fashion line with no dedicated e-commerce platform and no consolidated online presence. They needed a credible, fast store ready to scale paid campaigns from day one.
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Alain Afflelou — eyewear and audiology e-commerce experience
To support both verticals (optical and audiology) the online platform had to combine product e-commerce, a visual try-on configurator, in-store appointment booking, and cross-channel attribution between digital and physical retail — all on an international brand with multi-country requirements.
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NeroGiardini — Shopify Plus migration for the footwear brand
The legacy platform struggled with seasonal-collection traffic spikes, time-to-market for new campaigns was slow, and the mobile experience didn't match the brand quality. They needed performance, multi-language scalability, and more autonomy for the marketing team.
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Labo City Agdal — B2B e-commerce for laboratory supplies
Specialized distributor of scientific equipment, chemicals and lab consumables serving research, teaching, medical and industrial laboratories in Morocco. The catalog needed a platform capable of handling thousands of SKUs with technical data, safety datasheets, customer-tiered pricing and a reliable quote-request flow in French.
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